The worst SEO mistake you can make

Brandt Dainow has some interesting insight on why search engines don't like dynamic content management systems (CMS). He says SEO consultants need to be brought in before a site is launched. Repairing the wreckage wrought by a bad CMS can be nearly impossible, he says.

tags: Search, daily_reading

Microsoft backs open source work

Microsoft continues to extend a tentative olive branch to the open-source community, investing $100,000 to become a platinum sponsor of the Apache Software Foundation and promising to open some of its communications protocols to developer scrutiny.

tags: daily_reading, open_source, Microsoft

Top 10 social media misconceptions

Noah Elkin offers some useful tips for creating and measuring social media campaigns.

tags: daily_reading, metrics, social_media

Microsoft sees end of Windows era

Microsoft has launched a research project to develop a successor to Windows that isn't tied to a single machine. But whether Microsoft can make money from an operating system that isn't tied to a single computer is an open question. Microsoft may have no choice, though. Users of the future will increasingly be mobile and promiscuous about the hardware they use.

tags: daily_reading